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VERSION:2.0
PRODID:ADNA Events System
BEGIN:VEVENT
UID:69d53b9ba7638
DTSTART;TZID=America/Toronto:20200922T130000
SEQUENCE:0
TRANSP:OPAQUE
DTEND;TZID=America/Toronto:20200922T140000
URL:https://dna.afptoronto.org/events/index.html/event-info/details/id/433
SUMMARY:Next-Level Engagement: From Communication to Connection
CLASS:PUBLIC
DESCRIPTION:The COVID-19 pandemic has created a seismic shift in how we app
 roach fundraising. Over-reliance on traditional fundraising channels (such
  as face-to-face or in-person programs) became a significant barrier\, gap
 s in outreach needed to be (very quickly) filled\, and lack of diversifica
 tion in channel mix became an immediate problem. Perhaps most challenging\
 , the human connection that is critical to building relationships with our
  donors was suddenly gone. Over the last 6-months\, fundraising has evolve
 d and adapted to the new normal. The question is\, what's next? What key a
 pproaches\, strategies\, and tactics can we carry forward to make the futu
 re of fundraising more successful — especially in a world where the huma
 n-to-human connection may not look the same for some time? \n\nhttps://dna
 .afptoronto.org/events/index.html/event-info/details/id/433
X-ALT-DESC;FMTTYPE=text/html:<p>Date: Tuesday\, September 22\, 2020<br />\n
 Time: 1:00-2:00 PM ET<br />\nLocation: Online (details to be sent upon reg
 istration)<br />\n&nbsp\;</p>\n\n<p><strong>Next-Level Engagement: From Co
 mmunication to Connection</strong></p>\n\n<p>The COVID-19 pandemic has cre
 ated a seismic shift in how we approach fundraising. Over-reliance on trad
 itional fundraising channels (such as face-to-face or in-person programs) 
 became a significant barrier\, gaps in outreach needed to be (very quickly
 ) filled\, and lack of diversification in channel mix became an immediate 
 problem. Perhaps most challenging\, the human connection that is critical 
 to building relationships with our donors was suddenly gone. Over the last
  6-months\, fundraising has evolved and adapted to the new normal. The que
 stion is\, what&#39\;s next? What key approaches\, strategies\, and tactic
 s can we carry forward to make the future of fundraising more successful &
 mdash\; especially in a world where the human-to-human connection may not 
 look the same for some time?&nbsp\;</p>\n\n<p>Join Mo Waja\, speaker\, mar
 keter\, podcast host and producer\, and fundraiser at Blakely and Maeve St
 rathy\, Senior Strategist at Blakely\, for a discussion on how build stron
 ger\, better diversified fundraising by taking advantage of new channel op
 portunities &mdash\; particularly in the digital space &mdash\; and reimag
 ining our&nbsp\;use&nbsp\;of current fundraising channels.&nbsp\;</p>\n\n<
 p><strong>Sponsored by Blakely Inc.&nbsp\;</strong></p>\n
DTSTAMP:20260407T131507Z
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